Making Health Promotion Meaningful: Community-engaged Strategies for Reaching Diverse Priority Populations

Presented by Simona C. Kwon, DrPH, MPH 

Simona C. Kwon, DrPH, MPH, is an associate professor in the Department of Population Health at NYU Grossman School of Medicine and serves as director of the NYU Center for the Study of Asian American Health. She is nationally recognized for her expertise in community-based participatory research (CBPR) and health equity initiatives aimed at reducing health disparities in immigrant and minority populations. Dr. Kwon’s research focuses on chronic disease prevention, cultural competency in healthcare, and the social determinants of health. She has led multiple NIH-funded projects addressing health issues in underserved communities, with a particular focus on Asian American populations. 

As a leader in public health, Dr. Kwon collaborates with community-based organizations to design and implement culturally tailored interventions. Her work highlights the importance of building trust and partnerships between healthcare systems and the communities they serve. She has published extensively on CBPR methodologies and health equity frameworks. Dr. Kwon is committed to advancing inclusive and equitable approaches to improving health outcomes across diverse populations. 

Learning Objectives:  
At the end of this activity, learners will be able to: 

• Apply key principles of social marketing and cultural adaptation that can inform efforts to close gaps between current and ideal practice in health promotion and disease prevention for reaching priority populations.  
• Describe how community engagement, participatory approaches, and cultural relevance can support more whole-person, integrated care through clinical practice, research, and education for diverse priority populations.  
• Identify broad strategies for adapting evidence-based health programs to improve relevance, implementation, and sustainability in priority communities, with the goal of improving health outcomes. 

Accreditation Statement 

 Continuing Education:   

This UCSF continuing education activity was planned and developed to: uphold academic standards to ensure balance, independence, objectivity, and scientific rigor; adhere to requirements to protect health information under the Health Insurance Portability and Accountability Act of 1996 (HIPAA); and, include a mechanism to inform learners when unapproved or unlabeled uses of therapeutic products or agents are discussed or referenced.  

UCSF adheres to the ACCME’s Standards for Integrity and Independence in Accredited Continuing Education. Any individuals in a position to control the content of a CE activity, including content planners, reviewers, authors, presenters, moderators, panelists, or others are required to disclose all financial relationships with ineligible entities. All relevant financial relationships have been mitigated prior to the commencement of the activity.  

 Accreditation:  

In support of improving patient care, the University of California, San Francisco Office of Continuing Medical Education (CME) is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC), to provide continuing education for the healthcare team.  

This CME activity meets the requirements under California Assembly 1195, continuing education, and cultural and linguistic competency.    

UCSF designates this live activity for a maximum of 10 AMA PRA Category 1 credit(s)TM.      

Attendees should claim only the credit commensurate with the extent of their participation in the activity. The credit maximum above reflects all Osher Center for Integrative Health Grand Rounds sessions in Fiscal Year 2027. Up to 1 credit may be claimed against any individual session. In order to receive credit you must certify your attendance in this session and claim your credits earned in the activity within 6 days of its conclusion.  

California Acupuncturists:  This live activity is approved by the State of California Acupuncture Board for 1 hour of Category 1 CE course credit. (provider number 1377).  

Conflict of Interest Disclosure Statement:   

Planners: The planners Shelley Adler, PhD, Selena Chan, DO, and Patty Moran, PhD, have no relationships to disclose.  

Speaker: Simona C. Kwon, DrPH, MPH has no relationships to disclose.